Check-In Protection
A timer you answer on a schedule you choose. One tap from the notification resets it. Pause it when you’re with your pets, and extend it when you know you’ll be out of touch.
Features
This list describes the product as it is built today. Anything still in development isn’t on it.
You choose one strategy and Woof runs exactly that. Automatic Protection’s two halves are independent switches — you can run either, or both.
A timer you answer on a schedule you choose. One tap from the notification resets it. Pause it when you’re with your pets, and extend it when you know you’ll be out of touch.
Crossing your home boundary starts a timer with a real deadline held on Woof’s servers — not a countdown on your phone. Come home and it ends by itself.
If you have been home unusually long, Woof asks whether you’re all right. A long day indoors is weak evidence, so it asks rather than escalating — only an unanswered question goes further.
Your Apple Watch detects hard falls. If it does and you don’t respond, Woof follows up. Woof does not detect falls itself and does not claim to.

People
An alarm nobody hears is not protection. Woof’s job is to get a real person to your door, so the network comes before the countdown.
Pet Passport
The Passport is free, and it is a real medical record rather than a notes field — because the moment somebody needs your dog’s medication schedule is the moment you can’t tell them.

Privacy
Woof records that you crossed your own boundary, not where you went. There is no column in the database for a coordinate — so there is no trail of your movements to keep, sell or lose.
Woof never asks for tracking permission, because it has nothing to track you with.
No Firebase, no Segment, no session recorder. Product measurement is first-party and you can turn it off.
There is no honest first-party way to follow somebody from a browser into an app install, and the approximations are fingerprinting. So Woof doesn’t.
Woof’s escalation is deterministic timers and a fixed ladder. Nothing infers whether you are in trouble, and no model is involved in a safety decision.
Check-In Protection, your Safety Network and the complete Pet Passport cost nothing, with no trial to run out. Woof+ is there if you want it later.
Free to download. Free core protection, with no trial and no expiry. iPhone, iOS 15.6 or later.